Maximising orders by retailers is critical to any sales driven business, especially for FMCG and Consumer Durable product companies. This lever worked on effectively with the sales team, can have a major impact on the top line of the FMCG and Consumer Durable product companies. However, this isn’t a cakewalk - as anyone who’s been … Continue reading Order Maximization – A game changer
Tag: Display Window
And not what has been pushed to the distributor. Many FMCG and Consumer Durable products are sold only at the point of sales and many others loose out because they are not available at the point of sales. Ten out of ten times a consumer walks into a store, your product should look her in … Continue reading What is visible is what retails!